Because of the problems of power in Dewas, Rahul Sharma saw how OPP it is charged from the battery of the truck, and then he decided to produce phones with increased battery life. Micromax launched its first phone with a monthly battery backup, known as the X1i. In 2014, Micromax surpassed Samsung by becoming a mobile phone manufacturer that made the most traffic in one quarter in India. January 24, 2014 Micromax became the first Indian mobile company that began selling in Russia.
In December 2014, Micromax sued the Chinese smartphone maker OnePlus. OnePlus allegedly violated Micromax's exclusive distribution rights for products based on CyanogenMod in South Asia. Delhi High Court temporarily banned OnePlus from releasing CyanogenMod based smartphones. However, the Chinese company soon announced that its version of CyanogenMod is different from the one that Micromax produces. Later an exclusive agreement was concluded between Micromax in the USA and OnePlus.
In 2011, Micromax entered the tablet market with a series of Funbook. Micromax launched the flagship Octa Core smartphone, called the Canvas Knight A350 under the slogan "Can be Furiously Fast" in January 2014 in Russia. In 2014, Micromax launched its Android One smartphone, known as the Canvas A1. In November 2014, Micromax collaborated with Cyanogen Inc to provide smartphone-based Cyanogen in India under the trademark YU. On June 17, 2015, the company released the Micromax Canvas Silver 5, which they claimed was the thinnest phone in the world.
Although most Micromax smartphones work on Android, the company also sells smartphones running Microsoft Windows Phone 8.1. Micromax released two Windows phones in June 2014 with the Micromax W092 Canvas Win and the Micromax W121 Canvas Win at a price of ₹ 6500 and 9500, respectively.